How often should you replace your business computers?

Whether your business computers operate more slowly over time, have constant issues that require troubleshooting or simply refuse to boot up at all, every computer and piece of hardware in your office will eventually fail and need to be replaced.

As your equipment struggles to keep up and eventually begins to fail, you’ll have costly downtime and repair costs. From software crashes to sluggish workstations and data loss, the way your network and its components behave has the potential to impact your entire company. The results of a slowdown or hardware failure could be catastrophic and lead to any one of the following scenarios:

  • A total failure that leaves your staff sitting around waiting while you scramble for a repair person
  • Work or business disruption right before or during a big sale or the busiest days of the year
  • Loss of your important customer and business data
  • Inability to process customer requests and orders in a timely way, resulting in a loss of sales.
  • Your equipment is on life support, but is costing you cash every month to maintain your aged systems

Your hardware is a big investment and you can usually maintain it for several years, but how can you tell when it is time to begin replacing your equipment? There are a few different ways to approach computer replacement or turnover.

So, How often should I replace my computers?

Here Are are 3 Replacement Strategies for Business Hardware:

Performance Based: Decide in advance what replacement threshold is acceptable for your business – and when your hardware performance begins to lapse or is no longer up to your predetermined levels, replace it. This method allows you to get the most from your investment, since you are not culling computers after a specific date but waiting until they show signs of decline. Your risk of actual failure is cut as well, since you can terminate your use at the first signs of significant trouble.

Time Based: Decide on a regular replacement schedule and follow through; this plan works best for servers and other big ticket pieces. Most business PCs will last about 3-4 years before a replacement is warranted, and having a plan allows you to budget for replacement over time, instead of getting hit with a huge expense at the last minute.

When Something Goes Wrong: This method is adopted by many businesses, but is the highest risk and the strategy most likely to result in catastrophic failure and excessive costly downtime. Choose this model only if you can afford the downtime and hassle that comes with a “surprise” hardware emergency. If you wait for your existing equipment to die, you’ll eventually be faced with a big repair or replacement bill and a nasty disruption of your work schedule.

Your replacement plan should cover timing, cost and strategies for dealing with taxes and warranties, in addition to transferring your data and hardware. Contact us if you are concerned about your existing hardware or need help coming up with a hardware and software replacement plan for your business.

Your Router’s Security Stinks! (here’s how you can fix it)

Most gateway routers used by home customers are profoundly not secure,

and some routers are so vulnerable to attack that they should be thrown out, a security expert said at the HOPE X hacker conference in New York. “If a router is sold at [an electronics chain], you don’t want to buy it,” independent computer consultant Michael Horowitz said in a presentation. “If your router is given to you by your internet service provider [ISP], you don’t want to use it either, because they give away millions of them, and that makes them a prime target both for spy agencies and bad guys.”

Horowitz recommended that security-conscious consumers instead upgrade to commercial routers intended for small businesses, or at least separate their modems and routers into two separate devices. (Many “gateway” units, often supplied by ISPs, act as both.) Failing either of those options, Horowitz gave a list of precautions users could take.

Problems with consumer routers

Routers are the essential but unheralded workhorses of modern computer networking, yet few home users realize they are computers, with their own operating systems, software and vulnerabilities.

“A compromised router can spy on you,” Horowitz said, explaining that a router under an attacker’s control can stage a man-in-the-middle attack, alter unencrypted data or send the user to “evil twin” websites masquerading as often-used webmail or online-banking portals.

Many consumer-grade home-gateway devices fail to notify users if and when firmware updates become available, even though those updates are essential to patch security holes, Horowitz noted. Some other devices will not accept passwords longer than 16 characters.

Millions of routers throughout the world have the Universal Plug and Play (UPnP) networking protocol enabled on internet-facing ports, which exposes them to external attack.

“UPnP was designed for LANs [local area networks], and as such, it has no security. In and of itself, it’s not such a big deal,” Horowitz said. But, he added, “UPnP on the internet is like going in for surgery and having the doctor work on the wrong leg.”

Another problem is the Home Network Administration Protocol (HNAP), a management tool found on some consumer-grade routers that transmits sensitive information about the router over the Web at http://[router IP address]/HNAP1/, and grants full control to remote users who provide administrative usernames and passwords (which many users never change from the factory defaults).

In 2014, a router worm called TheMoon used the HNAP protocol to identify vulnerable Linksys-brand routers to which it could spread itself. (Linksys quickly issued a firmware patch.)

“As soon as you get home, this is something you want to do with all your routers,” Horowitz told the tech-savvy crowd. “Go to /HNAP1/, and, hopefully, you’ll get no response back, if that’s the only good thing. Frankly, if you get any response back, I would throw the router out.”

The WPS Threat

Worst of all is Wi-Fi Protected Setup (WPS), an ease-of-use feature that lets users bypass the network password and connect devices to a Wi-Fi network simply by entering an eight-digit PIN that’s printed on the router itself. Even if the network password or network name is changed, the PIN remains valid.

“This is a huge expletive-deleted security problem,” Horowitz said. “That eight-digit number will get you into the [router] no matter what. So a plumber comes over to your house, turns the router over, takes a picture of the bottom of it, and he can now get on your network forever.”

That eight-digit PIN isn’t even really eight digits, Horowitz explained. It’s actually seven digits, plus a final checksum digit. The first four digits are validated as one sequence and the last three as another, resulting in only 11,000 possible codes instead of 10 million.

“If WPS is active, you can get into the router,” Horowitz said. “You just need to make 11,000 guesses” — a trivial task for most modern computers and smartphones.

Then, there’s networking port 32764, which French security researcher Eloi Vanderbeken in 2013 discovered had been quietly left open on gateway routers sold by several major brands. Using port 32764, anyone on a local network — which includes a user’s ISP — could take full administrative control of a router, and even perform a factory reset, without a password.

The port was closed on most affected devices following Vanderbeken’s disclosures, but he later found that it could easily be reopened with a specially designed data packet that could be sent from an ISP.

“This is so obviously done by a spy agency, it’s amazing,” Horowitz said. “It was deliberate, no doubt about it.”

How to lock down your home router

The first step toward home router security, Horowitz said, is to make sure the router and modem are not a single device. Many ISPs lease such devices to customers, but they’ll have little control over their own networks.

“If you were given a single box, which most people I think call a gateway,” he said, “you should be able to contact the ISP and have them dumb down the box so that it acts as just a modem. Then you can add your own router to it.”

Next, Horowitz recommended that customers buy a low-end commercial-grade Wi-Fi/Ethernet routers, which retail for about $200, rather than a consumer-friendly router that can cost as little as $20. Commercial-grade routers are unlikely to have UPnP or WPS enabled. Regardless of whether a router is commercial- or consumer-grade, there are several things, varying from easy to difficult, that home-network administrators can do to make sure their routers are more secure:

Easy fixes

Change the administrative credentials from the default username and password. They’re the first things an attacker will try. Your router’s instruction manual should show you how to do this; if it doesn’t, then Google it.

Change the network name, or SSID, from “Netgear,” “Linksys” or whatever the default is, to something unique — but don’t give it a name that identifies you.

“If you live in an apartment building in apartment 3G, don’t call your SSID ‘Apartment 3G,'” Horowitz quipped. “Call it ‘Apartment 5F.'”

Enable WPA2 wireless encryption so that only authorized users can hop on your network.

Disable Wi-Fi Protected Setup, if your router lets you.

Set up a guest Wi-Fi network and offer its use to visitors, if your router has such a feature. If possible, set the guest network to turn itself off after a set period of time.

“You can turn on your guest network, and set a timer, and three hours later, it turns itself off,” Horowitz said. “That’s a really nice security feature.”

If you have a lot of smart-home or Internet of Things devices, odds are many of them won’t be terribly secure. Connect them your guest Wi-Fi network instead of your primary network to minimize the damage resulting from any potential compromise of an IoT device.

Do not use cloud-based router management if your router’s manufacturer offers it. Instead, figure out if you can turn that feature off.

“This is a really bad idea,” Horowitz said. “If your router offers that, I would not do it, because now you’re trusting another person between you and your router.”

Many new “mesh router” systems, such as Google Wifi and Eero, are entirely cloud-dependent and can interface with the user only through cloud-based smartphone apps. While those models offer security improvements in other areas, such as with automatic firmware updates, it might be worth looking for a mesh-style router that permits local administrative access, such as the Netgear Orbi.

Moderately difficult

Install new firmware when it becomes available. Log into your router’s administrative interface routinely to check. With some brands, you may have to check the manufacturer’s website for firmware upgrades. Newer routers, including most mesh routers, will have automatically update the firmware. But have a backup router on hand if something goes wrong.

Set your router to use the 5-GHz band for Wi-Fi instead of the more standard 2.4-GHz band, if possible and if all your devices are compatible.

“The 5-GHz band does not travel as far as the 2.4-GHz band,” Horowitz said. “So if there is some bad guy in your neighborhood a block or two away, he might see your 2.4-GHz network, but he might not see your 5-GHz network.”

Disable remote administrative access, and disable administrative access over Wi-Fi. Administrators should connect to routers via wired Ethernet only. (Again, this won’t be possible with many mesh routers.)

Advanced tips for more tech-savvy users

Change the settings for the administrative Web interface, if your router permits it. Ideally, the interface should enforce a secure HTTPS connection over a non-standard port, so that the URL for administrative access would be something like, to use Horowitz’s example, “” instead of the more standard “”, which by default uses the internet-standard port 80.

Use a browser’s incognito or private mode when accessing the administrative interface so that your new URL is not saved in the browser history.

Disable PING, Telnet, SSH, UPNP and HNAP, if possible. All of these are remote-access protocols. Instead of setting their relevant ports to “closed,” set them to “stealth” so that no response is given to unsolicited external communications that may come from attackers probing your network.

“Every single router has an option not to respond to PING commands,” Horowitz said. “It’s absolutely something you want to turn on — a great security feature. It helps you hide. Of course, you’re not going to hide from your ISP, but you’re going to hide from some guy in Russia or China.”

Change the router’s Domain Name System (DNS) server from the ISP’s own server to one maintained by OpenDNS (, or Google Public DNS (, If you’re using IPv6, the corresponding OpenDNS addresses are 2620:0:ccc::2 and 2620:0:ccd::2, and the Google ones are 2001:4860:4860::8888 and 2001:4860:4860::8844.

Use a virtual private network (VPN) router to supplement or replace your existing router and encrypt all your network traffic.

“When I say VPN router, I mean a router that can be a VPN client,” Horowitz said. “Then, you sign up with some VPN company, and everything that you send through that router goes through their network. This is a great way to hide what you’re doing from your internet service provider.”

Many home Wi-Fi routers can be “flashed” to run open-source firmware, such as the DD-WRT firmware, which in turn supports the OpenVPN protocol natively. Most commercial VPN services support OpenVPN as well and provide instructions on how to set open-source routers up to use them.

Finally, use Gibson Research Corp.’s Shields Up port-scanning service at It will test your router for hundreds of common vulnerabilities, most of which can be mitigated by the router’s administrator.

Original article posted on Tom’s guide.

10 Network Security Recommendations for Small Business

Just because your business is small, doesn’t mean that hackers won’t target you. The reality is that automated scanning techniques and botnets don’t care whether your company is big or small, they’re only looking for holes in your network security to exploit.

The good news is that there are a lot of things that small businesses can do to lock down networks without spending a small fortune. Through a combination of hardware, software and best practices, you can minimize your risks and reduce the attack surface that your small business presents to the world. The following are some great network security recommendations to consider.

10 Tips to Tighten Network Security


1. Get a Firewall

The first step for any attacker is to find network vulnerabilities by scanning for open ports. Ports are the mechanisms by which your small business network opens up and connects to the wider world of the Internet. A hacker sees an open port to as an irresistible invitation for access and exploitation. A network firewall locks down ports that don’t need to be open.

 A properly configured firewall acts as the first line of defense on any network. The network firewall sets the rules for which ports should be open and which ones should be closed. The only ports that should be open are ports for services that you need to run.
If you’re running a Web or mail server on your network, the proper ports for those services need to be open. If you’re not running those services directly on your own network, say for example you’re hosting your website and email with a service provider, you shouldn’t have your Web server and email ports open.

Typically, most small business routers include some kind of firewall functionality, so chances are if you have a router sitting behind your service provider or DSL/cable modem, you likely have a firewall already.

To check to see if you already have firewall capabilities at the router level in your network, log into your router and see if there are any settings for Firewall or Security. If you don’t know how to log into your router on a Windows PC, find your Network Connection information. The item identified as Default Gateway is likely the IP address for your router.

There are many desktop firewall applications available today as well, but don’t mistake those for a substitute for firewall that sits at the primary entry point to your small business network.  You should have a firewall sitting right behind where your network connectivity comes into your business to filter out bad traffic before it can reach any desktop or any other network assets.


2. Password Protect your Firewall

Great you’ve got a firewall, but it’s never enough to simply drop it into your network and turn it on. One of the most common mistakes in configuring network equipment is keeping the default password.

It’s a trivial matter in many cases for an attacker to identify the brand and model number of a device on a network. It’s equally trivial to simply use Google to obtain the user manual to find the default username and password.

Take the time to make this easy fix. Log into your router/firewall, and you’ll get the option to set a password; typically you’ll find it under the Administration menu item.


3. Update Router Firmware

Outdated router or firewall firmware is another common issue. Small business network equipment, just like applications and operating systems, needs to be updated for security and bug fixes. The firmware that your small business router and/or firewall shipped with is likely out-of-date within a year, so it’s critical to make sure you update it.

Some router vendors have a simple dialogue box that lets you check for new firmware versions from within the router’s administration menu. For routers that don’t have automated firmware version checking, find the version number in your router admin screen, and then go to the vendor’s support site to see if you have the latest version.


4. Block Pings

 Most router and firewalls include multiple settings that help to determine how visible your router and/or firewall will be to the outside world. One of the simplest methods that a hacker uses to find a network is by sending a ping request, which is just a network request to see if something will respond. The idea being if a network device responds, there is something there that the hacker can then explore further and potentially exploit.

You can make it harder for attackers by simply setting your network router or firewall so that it won’t respond to network pings. Typically the option to block network pings can be found on the administration menu for a firewall and/or router as a configuration option.


5. Scan Yourself

One of the best ways to see if you have open ports or visible network vulnerabilities is to do the same thing that an attacker would do — scan your network.

By scanning your network with the same tools that security researchers (and attackers) use, you’ll see what they see. Among the most popular network scanning tools is the open source nmap tool). For Windows users, the Nmap download now includes a graphical user interface, so it’s now easier than ever to scan your network with industry standard tools, for free.

Scan your network to see what ports are open (that shouldn’t be), and then go back to your firewall to make the necessary changes.


6. Lock Down IP Addresses

By default, most small business routers use something called DHCP, which automatically allocates IP addresses to computers that connect to the network.

DHCP makes it easy for you to let users connect to you network, but if your network is exploited it also makes it easy for attackers to connect to your network. If your small business only has a set number of users, and you don’t routinely have guest users plugging into your network, you might want to consider locking down IP addresses.

On your router/firewall admin page, there is likely a menu item under network administration that will let you specify IP addresses for DHCP users. You’ll need to identify the MAC address to which you can then assign an IP.

The benefit of assigning an IP is that when you check your router logs, you’ll know which IP is associated with a specific PC and/or user. With DHCP, the same PC could potentially have different IPs over a period of time as machines are turned on or off. By knowing what’s on your network, you’ll know where problems are coming from when they do arise.


7. Use VLANs

Not everyone in your small business necessarily needs access to the same network assets. While you can determine and set access with passwords and permissions on applications, you can also segment your network with VLAN or virtual LANs.

VLANs are almost always part of any business class router and let you segment a network based on needs and risks as well as quality of service requirements. For example, with a VLAN setup you could have the finance department on one VLAN, while sales is on another. In another scenario, you could have a VLAN for your employees and then setup another one for contract or guest workers.
Mitigating risk is all about providing access to network resources to the people who are authorized and restricting access to those who aren’t.


8. Get an IPS

A firewall isn’t always enough to protect a small business network. Today’s reality is that the bulk of all network traffic goes over Port 80 for HTTP or Web traffic. So if you leave that port open, you’re still at risk from attacks that target port 80.

In addition to the firewall, Intrusion Prevention System (IPS) technology can play a key network security role. An IPS does more than simply monitor ports; it monitors the traffic flow for anomalies that could indicate malicious activity.

IPS technology can sometimes be bundled in on a router as part of a Unified Threat Management (UTM) device. Depending on the size of your small business network, you might want to consider a separate physical box.

Another option is to leverage open source technologies running on your own servers (or as virtual instances if you are virtualized).  On the IPS side, one of the leading open source technologies is called SNORT.


9. Get a WAF

A Web Application Firewall (WAF) is specifically tasked with helping to protect against attacks that are specifically targeted against applications. If you’re not hosting applications within your small business network, the risks that a WAF helps to mitigate are not as pronounced.

If you are hosting applications, WAF in front of (or as part of) your Web server is a key technology that you need to look at. Multiple vendors including Barracuda have network WAF boxes. Another option is the open source ModSecurity project, which is backed by security vendor Trustwave.


10. Use VPN

If you’ve gone through all the trouble of protecting your small business network, it makes sense to extend that protection to your mobile and remotely connected employees as well.

A VPN or Virtual Private Network lets your remote workers log into your network with an encrypted tunnel. That tunnel can then be used to effectively shield your remote employees with the same firewall, IPS and WAF technologies that local users benefit from.

A VPN also protects your network by not letting users who may be coming in from risky mobile environments connect in an insecure fashion.


You Can Secure Your Network

You may be a small business, but you can use these 10 tips to help secure your network. Though hackers don’t discriminate against small business, they also tend to target the low-hanging fruit and the easier targets.

Lock down your network with a properly configured firewall, understand your own internal network with locked down IPs, VLANs and VPN, and you’ll be ten steps ahead of the low-hanging fruit.

5 Good Practices To Avoid Getting Hacked

Computer hacking is a serious problem and will only get worse until more advanced security measures are developed and put into place. In Canada, there are about 33 hacking cases for every 100,000 people each year. Businesses are targeted more than individuals and according to a Ponemon Institute study, 90% of the respondents said their organizations’ computers had been breached at least once by hackers over the past 12 months. Some simple precautions can be followed to reduce the likelihood of being hacked. The following suggestions are some of the best ways you can prevent your business from being hacked.

Use Complex Passwords
According to, it takes only 10 minutes to crack a lowercase password that is six characters long. It is very important to avoid using simple passwords such as “password123” or “login123” or passwords that reference personal information such as your name. Instead, use a complex password using upper and lower case letters, numbers, and symbols if possible. Something like “W0rk1ngF0r@L1v1ng!” is far more secure and relatively easy to remember. Also, use a different password for each login account across your systems and websites. Also, never store passwords in a digital file on your computer or servers…especially a file called passwords.doc etc…. If you must write them down, use pen and paper, and keep the document in a very secure location, such a locking file cabinet or safe. is an excellent tool to help determine what constitutes a good and bad password.

Enable two-step authentication whenever possible.
Most cloud-based web logins now support this option which adds a second layer of authentication to verify your identity as you log into your email, banking, shopping, and other online website portals. Usually, these systems require you to log in to your account with your password, Then a text is sent to you a with a code for the second step of authentication. Some websites offer an Android or IOS app that authenticates a code for the second step of security.

Watch Out for Suspicious Links in Emails
Hacking attempts often occur when a person clicks on a link in an email. Be extremely cautious of what links you click, even if the emails are from people you know, That Innocent looking link may have malware, a virus, or a hacking tool at the other end of it. When in doubt, delete the email.

Be Careful With Attachments
The same logic holds true for all email attachments. Use an anti-virus software that can scan and filter email attachments before they are opened. The most commonly used file types for hacking via email attachments are .zip, .pdf, .doc and .exe files. Be leery of emails if they have been caught by your spam folder or are from an unknown sender.

Don’t Share Sensitive Data on Public Wi-Fi
Public Wi-Fi can be a hotspot for hackers. The security on these networks is often minimal, and just by connecting to the public Wi-Fi, hackers can gain access to your computer and its precious data. If you must use public Wi-Fi, use a VPN solution to encrypt all traffic to/from your computer, or use a cellular portable hotspot since the security on these connections is much more secure and difficult to intercept and hack.

How to deal with ransomware in your email

5 tips on dealing with ransomware in your email

Information Technology threats are increasing in frequency, complexity, and diversity. We are made aware of them through a variety of news reports, articles and studies. One such report, Trends for 2016 – Targeting the Corporate World, highlights the proliferation of malicious code such as ransomware, one of the types of threats that have been increasing in recent months.The purpose of this kind of malware is to “kidnap” a user’s information by encrypting it and then to demand payment as a ransom—and it’s becoming more sophisticated all the time. Despite the characteristics that make it complex, once it has infected your computer, the methods used to spread ransomware are ordinary enough, such as social engineering, or through email messages, therefore following simple precautions can prevent you from falling victim to this type of malware.

Some of the most frequently used involve ransomware like CryptoLocker, TorrentLocker or more recently CTB-Locker, which are spread using email attachments, among other methods. Once the user’s computer is infected, these programs will encrypt the victim’s information and demand a payment as ransom in exchange for supplying a password which will decrypt the information. If the user pays the ransom, the key will work only on their infected system (if it works at all), so the decryption keys cannot be used to save another person’s infected computer.
let’s go over some proactive measures that can help prevent or minimize the consequences of an infection.

1. Avoid giving out your email address

Lots of attackers collect email address, which they can find by searching on publicly accessible websites (such as web forums). The aim is to gather together a large number of email accounts in order to spread malicious programs, or to carry out other malicious activities like sending spam, launching unsolicited advertising campaigns, or mounting phishing attacks.

2. Check the content of the messages you receive and send

It’s essential to check the content of the messages we receive by email. As well as the content of emails, their attachments have become a very common method for spreading malware, which, as we mentioned at the start of the article, is one of the main means of infection by ransomware.
Best practices include checking the sender of a message, Ignoring or deleting offers that sound too good to be true, and not clicking on suspicious links are basic measures to take in order to avoid falling victim to tricks that might result in infection.

3. Use an antivirus solution to protect yourself against malicious programs

Whether by mistake or through lack of knowledge, a malicious file is downloaded, or a malicious/suspicious link is clicked on, the antivirus solution will prevent the malicious code from executing itself to infect your system—provided it’s regularly updated and configured correctly.
With the development of malware for mobile devices such as Simplocker, the first Trojan to encrypt files on Android devices, it is also prudent to install antivirus software on tablets and smartphones.

4. Keep your operating system, software and applications updated

Updating your software is essential for preventing more infections. If you have antivirus software, it’s important for the virus signatures to be up to date and for its settings to be configured correctly, so that this type of threat is detected and blocked.
it’s also important to check the authenticity of the software you download and install on your computer. Although the most common method of propagating ransomware is by email, other vectors of attack that may be used are infected websites or infected legitimate programs and apps that are then downloaded and installed by users.

5. Have good Back-ups of your information

In case a malicious program successfully infects and damages your computer or data, make sure your important data is backed up regularly and monitor your scheduled backups to confirm you have a good backup so it’s there when you need it.

The quantity, complexity, and variety of threats, means its only a matter of time before we are likely to suffer the consequences of a malware infection. And the reality is that while this chance exists, by applying good security practices, we can reduce the possibility of falling victim to them, or at the very least, minimize the consequences.

6 Good Reasons Why Your Business Needs a Guest WiFi Network

6 Good Reasons Why Your Business Needs a Guest WiFi

Wireless networks have provided an advanced level of mobility and convenience to businesses worldwide, and WiFi is the new tool that can boost a businesses productivity.

The trend of using Internet while on the move has been steadily growing among today’s workforce. Everyone expects to access WiFi hotspots wherever they go. It is now common for businesses to entertain clients, customers, and other visitors every day, so businesses have been making adjustments to meet this demand by offering free WiFi to their guests. If you own a small business with visiting clients requesting to access your WiFi, you already know the advantages that this opportunity brings.

That being said, sharing private WiFi access with a guest is a risk to your businesses data. Your companies data can be stolen or destroyed by the unscrupulous user. If you would like to give your customers an opportunity to utilize your company’s WiFi connection in a way that is safe for your business, setting up a guest WiFi network is best way to go.

What is a Guest WiFi Network?
It is a part of your company’s WiFi network which can be accessed freely by clients or other visitors in your office. Essentially it is a separate network that allows its users Internet access without exposing any internal information of your business.

Following are a few reasons why you might need a guest WiFi network for your business:

#1. Enhanced Security

A guest WiFi network offers the advantage of increased privacy for your business’s data. Since it is isolated from the main WiFi network, the internal information stays secure.

#2. Password-Controlled Access

A guest WiFi network gives you the freedom to change your guest password at will. In addition to that, guest WiFi passwords are cached differently than a standard WiFi password, preventing permanent access.

#3. Controlled Usage

With a guest WiFi network, you will not only be able to measure the data usage, but also set a limit for it. You can allocate bandwidth and speed preferences for the guest WiFi network. This will ensure that your guests enjoy easy access without affecting the performance of the private WiFi network.

Additionally, a guest network allows you to set different levels of access to various Internet resources. You can restrict access to certain websites and filter the content by activating parental controls to eliminate the risk of your guests visiting inappropriate websites on your WiFi.

#4. Increased Physical Traffic to Your Business Premises

The Internet is an integral part of our lives. Therefore, a guest WiFi network is an added incentive for your consumers to visit your business premises. It takes care of the first step of business expansion, which is getting more traffic through the door.

Did you know that while using social mapping services to locate businesses, people tend to look for amenities like WiFi hotspots? Offering guest WiFi is a great chance to get noticed easily. Also, good quality guest WiFi network will ensure customer satisfaction.

#5. Increased Scope of Advertisement

Word of mouth is a very powerful tool for marketing. Word of mouth generates $6 trillion worth annual consumer spending! If your company is providing an exceptional guest WiFi to customers, chances are people will recommend your business to others. Consequently, your business will attract new customers.

Additionally, you can ask your guests to like your business’s social media pages when they are logging in or out of your guest WiFi network which can increase your business’s social reach.

#6. Providing Improved Customer Experience

Customer data is essential for all businesses to understand consumer behavior. This helps businesses develop improved strategies to enhance customer experience, which in turn helps in building better business opportunities. A guest WiFi network can allow you to accomplish this with ease.

Guest WiFi is an important business tool. The WiFi you offer your guests can be leveraged to help your business grow.

You can make use of captive portals to accumulate user information before providing access to the Internet. This portal can be setup any way you like. You can use this to obtain the contact information of your guests. Plus, people rarely think twice about sharing these details for free Internet access. With such a database in place, you can send personalized offers and notifications to your customers.

While a guest network seems like an easy way to offer free WiFi to your customers, not all wireless routers come with options that allow guest networks. Be sure to review your wireless hardware to determine if you have the correct wireless equipment to support such a setup, and contact a IT specialist if you need help replacing it or configuring it correctly.

While it isn’t necessary to provide your clients with Internet access, it is a courtesy and a simple way to show that your business is friendly to visitors.